Marketing Manager
Posted date [21-Feb-2012]  (ID: 4629)
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OpenEdex is founded by IIM Bangalore alumni, who believe that education and learning systems need a complete overhaul to stay relevant.

Spanedea, an OpenEdex venture, aims to become the ultimate destination for live learning, connecting students and teachers across the world. The core philosophy driving Spanedea is ‘people teach people best’; students need interactivity to learn well. For teachers too, the presence of an attentive student audience brings out the best.

Spanedea offers an interactive learning platform through live video and audio, and virtual blackboard. This, combined with course management, capacity management, scheduling and payment systems makes it easy for teachers to quick start a learning environment; indeed embark on an entrepreneurial teaching career. You don’t have to be a ‘techno-wiz’ to be a teacher here. A webcam and microphone, enabled computer connected to broadband Internet coupled with your knowledge is enough to work magic!

For teachers, Spanedea desires to foster entrepreneurship and empowerment. We believe in unburdening the teacher from all tasks except teaching. Whether you are a full-time tutor looking to enter the web-education space, or a professional keen on part-time teaching, Spanedea offers the ideal platform for you to partner with and build visibility and reputation.

To know more about us, please check following links:
Connect with us on LinkedIn http://www.linkedin.com/pub/sanjay-bhad ra/45/b57/4b

Visit us on Facebook www.facebook.com/spanedea

Sign up for the launch at www.spanedea.com...

Role:

  • Conceptualise and execute ways to promote Spanedea among students and parents within overall customer acquisition cost of Rs. 100 / student
  • Sample tools can be:
    • Web advertising
    • Alliances
    • PR
    • Existing Online Students at Skype, V-sat based program, Ecommerce buyers
  • Capturing data of students coming in touch with Spanedea network (website/ webinars/FB etc.)
  • Development of funnel system for students and programs corresponding to each Level
    • Level 1: In touch with Spanedea but not registered anywhere
    • Level 2: Registered but not engaged in any activity (Webinar/ Trial Class etc.)
    • Level 3: Engaged but not transacted
  • Conceptualise, develop and execute tools as part of funnel management system. Possible tools in program can be
    • Contact through email/ phone/ offline activity (Contest/ Special Offer/ Trial sessions etc.)
    • Webinar invite

Deliverables:

  • Ratio of 40% for different levels in funnel
  • To be among top 10 education sites in Indian Education Space in terms of site traffic
Additional Information
Posted By Spanedea
Email nitin(at)openedex.net
Job Type Job Type -> Public / Private Secter Jobs
Category Job Classification -> Sales & Marketing
Location India
State Location -> Maharashtra
Annual Salary Upto 3.6 lacs per annum
Number Of Vacancies 1
    
Contact Numbers 9987759001
Website www.spanedea.com

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